Tomorrow marks its third birthday today with continued growth and new readers – but there’s much more work ahead.
Three years on from reporting our first story (and five since claiming the url), we are pushing our principles and covering an ever greater array of subjects and corners of the globe. We have added an athlete in residence to our artist programme, carried out our first investigation and began coverage of immigration courts and tribunals.
Since the start of 2015, Tomorrow has had 5,500 unique pageviews, with an average read time of 2.02 minutes and a bounce rate of 77.46 per cent. Compared to the same period in 2014, unique pageviews are up 21.19 per cent, read time is steady and bounce rate is an 8.47 per cent improvement.
Our third year compared to our second showed a 22.63 per cent rise in unique pageviews up to more than 10,300 and a bounce rate improvement of 7.65 per cent.
Despite the growth in readers, this has not translated to comments on stories, suggestions for news to pursue or donations to fund our efforts. So we must keep pushing to convince any member of any community, story by story, that news has value, and that Tomorrow’s contribution to quality content and commitment to ethical principles makes us worth supporting.
News builds community, as our tag line says, but we need the community to build it with us. We have exciting and daring stories planned for the months ahead so do please keep reading and watching and engaging.