Category Archives: Blog

Paywalls and why Tomorrow will not use them

The Toronto Star has announced it will be the latest to go behind a paywall in 2013, while the New York Times and others have lifted their paywalls during Hurricane Sandy to get information to readers.

This simply proves that information, particularly in an era of campaigning for open information from government and others, is not a tap that you turn off and on to suit you.

Tomorrow has a “duty to openness” (principle 6), so we can never justify going behind a paywall. We expect everyone from governments to businesses to individuals to be open with us, so we will be open to our readers.

Political donations and journalism

Figures released by Elections Canada on July 31, 2012 show donations to federal political parties in the first six months of the year totalling $17,334,882.50 from a total of 160,466 individual donations. That works out as an average of $108.03.

For substantially less, you can support strong, principled reporting to ensure the spotlight remains on those parties, their spending and the news that matters. Please consider making a donation. Every penny helps us build Tomorrow.

Is community stronger from $108.03 given to political parties, or from $10 given to principled reporting to watch those parties?

Top award nomination for Tomorrow logo

Our logo design, by Tim Fraser Brown, was one of two nomination finalists for a D&AD design prize (graphic design – logos) and published as one of the top icons for 2012. Our congrats and thanks to Tim for his continuing, award-worthy, efforts. Special thanks too to award-winning band Brasstronaut of Vancouver for allowing us to use part of their hit, “Hearts Trompet” for the animation and future promo video.

http://www.dandad.org/awards/professional/2012/categories/grpd/graphic-design/12219/tomorrow

20120419.dandadlogo